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Pasona Group Challenge Values

The Pasona Group Challenge Values are expressed using three words: Pure, Passion, and Power, which all start with the letter “P," paying homage to the corporate logo of the Pasona Group. These values form the basis for our human resources development and evaluation criteria.


Persisting with higher principles

There is no barrier that we cannot overcome, as long as we follow the correct path (higher principles) and consistently tackle issues with dedication and professionalism.


Boldly meeting challenges

We continue to meet challenges with pride and confidence and with a sense of mission in solving the world’s problems, aiming to achieve this with our colleagues.


new change

Confidence is born from action, and this confidence becomes energy. We tackle transformation with creativity and courage in all matters.

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